In a short span of 26 years Sonalika Tractors have become the third largest tractor manufacturer in the country.
The credit for this
goes to Laxman Das Mittal, the Founder-Chairman. The 89 year old ex-LIC agent
turned billionaire entrepreneur has set a unique example.
Sonalika Tractors
were the first to introduce an AC cabin on their tractor. Now they have brought
out an electric engined tractor, the first in the country.
Unleashing a new era
of agri-innovation, Sonalika, India’s fastest growing tractor brand and No.1
export brand across Europe, America, Africa and over 130 countries has raised
curtains on India’s first field-ready electric tractor, the Tiger Electric. The
latest model has been designed in Europe and developed in-house with proven
aggregates to deliver seamless power on an emission free, noiseless farming in
India and across the globe.
The Sonalika Tiger
Electric is powered by the state-of-the-art IP 67 compliant 25.5 kw natural
cooling compact battery to ensure running costs against the traditional diesel
engine are at one fourth of the cost.
The innovative high
quality battery of the Tiger Electric Tractor can be fully charged at a regular
home charging point in 10 hours. This eliminates trips to the refuelling
station. The tractor is now available for booking at an introductory price of
Rs. 5.99 lakhs (Ex-showroom).
Sharing his
thoughts on the Company’s innovative streak, Mr. Raman Mittal, Executive Director,
Sonalika group said, “Sonalika Tractors have always been at the forefront of
innovation and continues to offer best in class technology to farmers across
the globe. Our promise to every Indian farmer is to constantly provide
technological evolutions to enhance farmer productivity and profitability comes
packaged with the Tiger Electric, where we have bridged the gap between concept
and being field-ready, while keeping pace with global benchmarks on farm mechanisation
technology. It is built on the proven tractor platform of Sonalika to guarantee
farmer friendliness and remain easy to use as we progress towards and an
emission-free greener tomorrow. Tiger Electric operation is no different than a
regular tractor making it farmer friendly while reducing the fuel cost. Tiger
Electric has the same global technology which is offered to European and
American farmers.”
He added, “As the
world is moving towards environmental friendly initiatives, electric vehicles
across segments are being eagerly looked upon as alternatives to vehicles that
run on fossil fuels. Sonalika’s field-ready Tiger Electric tractor is our
commitment to accelerate India’s march towards a greener tomorrow and stay in
line with the Government of India’s ambitious move of introducing EVs by 2030.’’
Tiger Electric
offers more power that will maximize the farmer’s performance in the field
without fatigue. It also assures better comfort for farmers as no heat is generated
from the engine and lesser number of parts make sure that the tractor offers
reduced vibration, thereby ensuring lesser product downtime and zero
maintenance cost. The Tiger Electric offers a top speed of 24.93 kmph and a
battery backup of 8 hours while operating with a 2 ton trolley. As an option,
the company also offers a fast charging system with which the Tiger Electric can
be charged in 4 hours.
The Tiger Electric
is manufactured at Sonalika’s Worlds No.1 Vertically Integrated tractor
manufacturing plant at Hoshiarpur in Punjab. The plant is powered by robotics
and automation and rolls out a new tractor every two minutes!
Sonalika continues to create new records of excellence;
surpasses one lakh domestic tractor sales and crosses the highest ever sales in
just 11 months.
Commenting on
achieving this extraordinary feat, Mr. Raman Mittal, Executive Director, Sonalika
Group, said, “I feel over whelmed in
sharing that we have crossed our highest ever cumulative domestic sales of
1,06,432 tractors in just 11 months (April’ 20-February ’21), registering a
growth of 35.5% as compared to the same period last year. Notably, it is also
the fastest ever One Lakh domestic
tractor sales by any tractor brand in the Indian market. It clearly reflects on
the growing trust of farmers in India and globally on Sonalika.’’
Having a formidable
presence in over 130 countries across the world, Sonalika already has an access
to trailblazing technologies that exists in the advanced markets and remains
committed to introducing them to the Indian market in an affordable way.
Sonalika’s R&D
team has been working relentlessly to develop state-of-the-art tractors and
implements that capitalise on farmer’s feedback and are customized as per their
respective crops and geographies.
Sonalika registered its highest ever overall January
sales of 10,158 tractors; clocks stupendous 46% growth in domestic market!
New Delhi, 1st February 2021:
After starting the year on a high note, Sonalika Tractors has further
intensified its journey to conquer new peaks in the year 2021. India’s fastest
growing tractor manufacturer and No. 1 tractor exports brand in the country,
Sonalika has ploughed, pun not intended, onto register a dominant performance
and registered highest ever overall January sales of 10,158 tractors, which is
well above 7,220 tractors sold in January 2020. Sonalika has also powered ahead
with a significant margin to sell 8,154 tractors in the domestic market in
January 2021, 46% higher than 5,585 tractors sold in January 2020.
Being a customer-centric
brand, the company introduced 5 new premium tractors in 2020 that addresses
farmers needs in a cost effective way. This includes Tiger, Sikander, DLX,
Mahabali and Chattarpatti series in the diesel segment which were joined by
India’s first field-ready electric tractor, the Sonalika Tiger Electric.
About the company:
Sonalika Tractors,
one of India’s leading tractor manufactures and the No. 1 exports brand from
India has established its robust presence in the domestic as well as in over
130 countries with 11 lakh plus customers. Sonalika manufactures the widest
heavy duty tractor range in the 20-120 hp and 70 plus implements at its Hoshiarpur
facility in Punjab that caters to the varied needs of customers across the Globe.
Being a farmer-centric brand, the Government of India has chosen Sonalika as
the only tractor brand to contribute to the Niti-Aayog for its inspirational
project of doubling the Indian farmer’s income.
About the World’s No. 1 plant:
The Hoshiarpur plant of Sonalika is the
World’s No. 1 Vertically Integrated tractor manufacturing plant that is
designed to manufacture customised farm machinery as per the farmers’ crop
specific applications. The facility is fully equipped to manufacture almost
every element in house in making of a Tractor and is powered by robotic as well
as automation.
Vertically
Integrated plant means everything is under one roof.